Utilizing social and behavioral determinants of health to optimize go-to-market strategy Free Case Study

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"Utilizing social and behavioral determinants of health to optimize go-to-market strategy"

Free Case Study: "Utilizing social and behavioral determinants of health to optimize go-to-market strategy"

As a top 10 pharma company prepared for the launch of a new hematology drug, they lacked a deep understanding of non-clinical factors that impact their patients’ journeys and access to therapy.
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"Utilizing social and behavioral determinants of health to optimize go-to-market strategy"

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