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A case study on how Checkers & Rally’s used Mobivity’s Connected rewards to connect their brand offers to mobile games to engage their 90+ days lapsed customers.
Traditional methods of changing offers and increasing the value were failing to get them to respond.
Using Connected Rewards, they added a mobile game to their offers and received:
More redemptions from offers with games
Highest engagement from lapsed users
Offer reimbursement from Mobivity
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