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Big Book of DXP

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"Big Book of DXP"

Eliminate guesswork in digital experiences and make every interaction matter

Recent times have taught us that digital is no longer a business strategy. It’s the main – and sometimes the only – driver of successful business. 

And as online strategies focus on customer-centric content, DXPs offer a seamless and consistent way to bridge digital touchpoints. In other words, they provide the capability to reach customers on a one-on-one basis, which increases both conversions and revenue. 

In this eBook, we will:

  • Define a DXP and how it can be leveraged for your business
  • Debunk the five myths that hold back digital transformation
  • Take you through five essential tips for choosing your platform
  • Provide real-world stories from organizations that use a DXP


Offered Free by: Optimizely
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